Adsense Click Frauds

Are you getting click frauds on your adsense ads, this is a major problem for online marketers. Google and others like Overture have the technology to know its happening and their are tools so you can monitor this your self.

Most advertisers are aware of the click-fraud issue but have not delved into it because of the technical complexities involved. Others are concerned that they could jeopardize their relationships with the powerful search networks if they complain too loudly.

One of the best ways to eliminate click fraud is using anti click fraud services such as ppctrax. They provide services like the below:

IP address capture.
IP address geographic Location.
User Agent (browser, bot etc.)
See exactly what keywords are generating your clicks
Date and Time stamp
System detects sudden click spikes from one or more IP addresses
Real-time email alerts at 80% and 100% of your account's transaction utilization
IP address history - alert you to prior offenders

Another similar service is "who is clicking who".
Other way is the click fraud capture software like Click Auditor.

By: Christos Varsamis || Source: Journal Home

AdSense Tip #2: Improve your keywords

Improve your keywords

Get keyword suggestions from Overture Search Inventory and from Google AdWords Sandbox. Get new keywords that can help you improve your ad relevance. Enter the keywords from [web page name]-adsense-keywords.txt and save the suggestions to [web page name]-adsense-suggestions.txt.

Adsense Tip #1 Find your keywords

AdSense Tip #1: Find your keywords

Before serving ads on a web page, check its keyword density. A free and advanced tool for finding the most prominent keywords in a page. Copy the most important keywords to a text file ([web page name]-adsense-keywords.txt).

Search Terms World Cup

Search term's become of intrest during the time of that event, searches for World Cup found these as the top 10 results.

Count Search Term
241203 world cup
123226 world cup 2006
70630 fifa world cup
51945 world cup soccer
46908 fifa world cup 2006
20186 world cup schedule
19534 world cup ticket
15665 world cup germany 2006
12579 world cup 2006 schedule
11714 world cup football

Search Term Internet Marketing

Searches done in May 2006 for Internet Marketing

Count Search Term
311598 internet marketing
23896 internet marketing services
22932 internet marketing solution
20616 internet marketing tool
12682 internet marketing strategy
12046 internet marketing online
6200 internet web site marketing
5902 internet marketing company
5562 affiliate internet marketing
5229 internet marketing consultant

Keywords and Bid Amounts Tool

There is a good little tool available that allows you to search a keyword then returns you two things.

The first thing that it returns is the number of times the word has been searched in the last month. This is good because you can see if it's a good choice of keyword. The second part of this is shows you variations and other words to go with your keyword that you might not have thought of.

The second thing the tool does is lists possible adds that match to that keyword, also listing the minimum price of those adds.