Saturday, July 13, 2013

My Top 5 Tips For Increasing Adsense Earnings (Without Increasing Traffic)

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1. Colour and Position  This is probably the optimization which is mentioned most regularly, but it’s for good reason. You really should experiment with different ad positions and different colour combinations. Each time you make a change leave the ads for a week and see how your earnings alter. Make a note of what works and then try something new. I was always sceptical when I read these comments before but since I have started playing with positioning my adsense revenue has multiplied by 4 times (crazy but true). Personally I’ve found that blending ads into the site works very well but it’s not the only way and you should try all the combinations you can think of.

2. Different date, different adverts  This is one of my favourites and I intend to write a post on how to do this next week, for now I will stick to the what and why. In simple terms, the older the page the more ads you show.
Despite the fact that I have advertising, I don’t actually like it. I have 0 to very few adverts on new posts, and increase the ads on older ones. This isn’t so obvious here on Binary Moon, but on Binary Joy I have gone a little crazy – but there is a method to my madness. The theory is that older posts will be more appealing to search engines, and visitors who come from search engines are more likely to click on ads. Another side effect is that I “reward” regular visitors by not annoying them with adverts, so I feel this is a good compromise. As I said above I’ll go into this one in more detail next week (with code).
3. Content Targeting  This one is a very simple change and is ridiculously straight forward to implement. Google have a simple comment tag that you can place around your primary content, and this is what your ads will be targeted to. The idea is that you place these comments around your core page content. That is, the content which is mostly text, and which best reflects the content of your site. On a blog this will generally be the main post content. The reason you do this is so that the adverts don’t target irrelevant content such as the links in your sidebar.
You can also add regions you want Google to ignore. I haven’t used these myself but they are something I intend to try in the not too distant future. You can read more on the section targeting page of the Google Adsense help.
4. Referrals  Google Referrals don’t make me a huge amount of money, but I like to include them on all my sites. Currently I only use one referral package and it only displays in Internet Explorer on the PC. It’s for the Firefox browser, and earns me roughly a dollar for every new install I generate. Some sneaky css removes the ad for Firefox users so that they don’t get pestered with unnecessary adverts.
To do the show/ hide css on your refferal code all I do is have a div with my referral button in it, which I hide. I then use conditional css comments to load some css to display the advert in IE.

+1 for free – Experiment, Experiment, then experiment some more

I know I’ve said this already but I can’t emphasize it enough experiment constantly. Things are changing all the time so it’s always worth trying different advertising layouts and schemes.

Your turn!


Source: binarymoon

Friday, July 12, 2013

4 Guaranteed Adsense Account Approve Tips

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BY 

Many webmasters and bloggers keep asking about their rejection of AdSense Application. I have also faced restriction of Google AdSense policy in approval of my Google AdSense account. My application was rejected for three times for different reason each time. Then I gone through some research and analysis on internet and on my blog also and what I found is secrets of AdSense account approval tips. I think these tips may also help you to get your AdSense account application accepted at the first time; hence I am sharing AdSense application tips with you here in this article.
The first and most important golden rule is to read and understand Google AdSense Policies and make your mind to strictly follow them as Google is very strict to their terms. If you want your Google AdSense account application to be accepted at the first time, you must strictly follow below tips.
1. Website Content. Content of your website must be suitable and meeting AdSense policy criteria. Hence in short, no duplicate content, no unethical or porn content and must be useful and informative. No negative talking, negative reviews about other site, business or products. Content must be unique, genuinely written and original.
2. Domain Name: You must have your own private domain name and not sub domain of any free domain service or blogging services. Domain must be at least 6 months old. 6 Month is necessary to improve your website and generate traffic to it from search engines because new domains do not have traffic. This is why AdSense do not accept domain newer than 6 months. And do not register domain for one year only, it must be registered for minimum two years, as in many cases spam domains are registered for one year only that is minimum domain registration period and age of domain more than two years creates credibility of your business online.
3. Domain Owner name must match AdSense Payee name: You must tell Google that you are the owner of the website and not applying for some other high traffic website. Google checks for the match of your AdSense application name and your domain ownership name. If possible, also maintain the same address in your domain Whois record and AdSense application.
4. Apply for Google AdSense account with your email id hosted on your own domain. This is more important to prove ownership of the website. You must create email like yourname@ yourdomain.com and use this to apply for AdSense account instead of using Gmail or any other email ids. It is also recommended to create Google webmaster tools account with the same email id and register your website for showing another proof of your website ownership.
Let me clarify that, not all above tips are verified by Google or not officially announced. These are from my own experience and research. Some of them may not be as important as I am saying, but I believe that following all above will not cost you anything then few minutes.
If you AdSense application is rejected before this, do not worry. You can still apply all above Guaranteed AdSense approval tips before re-submitting the application again. I would love to read your own tips and experience on AdSense application approval, waiting for your comments.
SOURCE:  voices.yahoo

Thursday, July 11, 2013

Tips on Improving Google Adsense Click-Through Rate and Earnings

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Google Adsense is an advertising and marketing platform utilized by Google to deliver targeted keyword ads all over the Internet by means of third-party websites. If you own a website you can become an Adsense publisher simply by applying to the program. Once accepted just about all you have to do is insert a couple of lines of code in your website in order to start showing relevant advertisements on your website. The code that you insert within your website will be exactly where Google Adsense ads will display. Google's sophisticated technology with Adsense will provide advertisements on your website which are generally related to your entire website concept as well as key phrases. You will earn money when a website visitor clicks on the particular advertisements that are shown on your website.
Anyone can easily boost the Click-Through-Rate (CTR) on the Adsense advertisements shown on your website by reading the pursuing tips:
Blend the Google Adsense Color Scheme to Match Your Website
When you're deciding on the color scheme of your Adsense ads, you would definitely want the ads to blend with your website and definitely not have a separate color scheme for it, which often shows a website visitor that you have Adsense ads displaying on your website. Therefore, most website visitors will by pass through the whole ad unit on your site if it's a different color scheme than what your overall website theme is about. For example, if your website text is shown in green you wouldn't want to use a red or blue color to display Google Adsense ads on your site. Make the Google Adsense ads match your color theme, so that you can possibly gain some revenue by a visitor clicking an ad on your site.
Most everyone that visits the Internet knows that a clickable link displayed on the Internet is usually blue. So when you design your Google Adsense ad, be sure to use the blue color on the website address.
Design of the Adsense Ad

Although you cannot actually remove the border from the Adsense ads, a work around is to utilize the exact same color that you used for the background of your website for the Google Adsense ads border. Then all you'll have is the text of the Google ads that blends really well into your website theme.
Displaying text or image advertisements on your website
Text ads appear to convert a greater click-through on Adsense advertisements than picture ads. Therefore the recommendation is to stick with text ads due to the fact that you can blend the text of the Adsense ads to complement the design of your website.
Focus on placing Google Adsense advertisements at the top your site
You should try to keep the Adsense ads on the top of your website without having a website visitor having to scroll. The top left of the main panel succeeds really nicely in terms of displaying effectively as well as having a reasonable click-through rate. Also, placing Adsense right underneath the particular header of your website is actually an additional feasible alternative to get some clicks so you can make some revenue.
Utilize the filtering option whenever inserting Adsense advertisements on your site.
Any time you design Adsense ads you can easily filter out virtually any websites you don't want to show on your website. Pay attention to this particular tip since you do not want competition displaying on your site just to receive a click from a website visitor.
Test, Analyze and Test (The Rinse and Repeat Model)
If you utilize Google Adsense, you need to frequently check and rework your Adsense ads to uncover the best combination of click-through and placement of the ads. Just keep testing various areas of your website and the placement along with the color scheme of the Adsense ads.
SOURCE:  voices.yahoo
 

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